The story of Keep Calm and Carry On

The story of Keep Calm and Carry On

Keep calm and .... Hányféleképpen tudnátok befejezni? Olvassátok el, és nézzétek meg, hogy honnan is ered ez az angol nyelvterületen nagyon népszerű mondás.

"Keep calm and carry on" is to Brits what "I heart NY" is to New Yorkers. The phrase is plastered on every printable surface and remixed hundreds of ways.

So what is this Keep Calm and Carry On thing all about then?

The Ministry of Information was formed by the British Government as the department responsible for publicity and propaganda during the Second World War. In late 1939 after the outbreak of the war, the MOI was appointed by the British Government to design a number of morale boosting posters that would be displayed across the British Isles during the testing times that lay ahead.

With a bold coloured background, the posters were required to be similar in style and feature the symbolic crown of King George VI along with a simple yet effective font. The first two posters, ‘Your Courage, Your Cheerfulness, Your Resolution will Bring Us Victory’ and ‘Freedom is in Peril’ were produced by His Majesty’s Stationery Office (HMSO).

These two were posted on public transport, in shop windows, upon notice boards and hoardings across Britain. The third and final poster of the set was again very straightforward and to the point - it simply read ‘Keep Calm and Carry On’. The plan in place for this poster was to issue it only upon the invasion of Britain by Germany. As this never happened, the poster was never officially seen by the public.

It is believed that most of the Keep Calm posters were destroyed and reduced to a pulp at the end of the war in 1945. However, nearly 60 years later, a bookseller from Barter Books stumbled across a copy hidden amongst a pile of dusty old books bought from an auction. A small number also remain in the National Archives and the Imperial War Museum in London, and a further 15 were discovered in the BBC's Antiques Roadshow to have been given to Moragh Turnbull, from Cupar, Fife, by her father William, who served as a member of the Royal Observer Corps.

We too own one of a handful of the original posters that remains in existence. It was purchased at an auction of wartime memorabilia and which our products are a replication of.

Sadly no record remains of the unknown Civil Servant who originally came up with the simple and quintessential Britishness of the Keep Calm and Carry On message. However, it is wonderful to think that all these years later people still find it so appealing and reassuring in our modern times.

source: keepcalmandcarryon.com

We’ve collected a few “Keep calm and ….” quotes. Which one is your favourite?

1. Keep calm and be unique.

2. Keep calm and believe in dreams.

3. Keep calm and sparkle.

4. Keep calm and pretend it’s not Monday.

5. Keep calm and live your dreams.

6. Keep calm and make a change.

7. Keep calm and never give up.

8. Keep calm and just keep swimming.

9. Keep calm and smile every day.

10. Keep calm and eat chocolate.

11. Keep calm and be forever young.

12. Keep calm and…. forgot why.

13. Keep calm and sleep at school.

14. Keep calm and love dogs.

15. Keep calm and keep on learning.

Vocabulary

calm

nyugodt

to carry on

folytatni, nem feladni

to plaster

beborítani

printable

nyomtatható

responsible for

felelős valamiért

publicity

hirdetés

outbreak

kitörés

morale boosting

hangulatjavító

testing times

megpróbáltatásokkal teli idők

lay ahead

előttük állt

bold

merész

to feature

ábrázolni

font

betűtípus

courage

bátorság

cheerfulness

vidámság

resolution

elszántság

victory

győzelem

in peril

veszélyben

shop window

kirakat

hoarding

hirdetőtábla, palánk

straightforward

egyszerű, lényegre törő

to the point

lényegre törő

invasion

invázió, elfoglalás

officially

hivatalosan

to destroy

elpusztítani

to reduce to a pulp

péppé zúzni

to stumble across

ráakadni, rábukkanni

wartime memorabilia

háborús emlékek

no record remains

nincs feljegyzés/írásos emlék valamiről

to come up with

előállni, előhozakodni valamivel

quintessential

tömör

appealing

vonzó

reassuring

biztató

 

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